If you’re running a dental practice, it’s vital to be competitive with your rivals. Don’t be afraid to offer better deals or services than them. But don’t get petty or malicious about it either! Use a tool like Weave to easily send review requests after appointments to collect patient feedback and testimonials. You can then share these on your website, Facebook page and on Google.Learn More

Targeted paid ads can be among the most effective dentist marketing tactics if used properly. These can be run on platforms like Google, YouTube and Facebook to reach prospective patients who meet your criteria for a good candidate (i.e. they’re looking for a new dentist in your area). But it’s important to have a robust SEO strategy in place to help your website rank well organically as well.

Maximizing Patient Retention Through Email Marketing for Dentists

Providing educational content for your patients can also be a great way to build brand awareness, educate people about common dental issues and inspire them to visit your office. This can be done through written blogs on your website, social media updates and even video.

You may also want to consider using TikTok or YouTube to show off your personality, shoot a day-in-the-life of your office and showcase your equipment. This is a great way to break through the noise on social media and make your practice stand out. Lastly, don’t forget to leverage referral partnerships. Make it easy for medical professionals in your network to refer patients to you by offering incentives such as gift cards.